Origins of website visitors, these can be:
- Paid Traffic, from areas such as Google Ads.
- Organic Traffic, is when people find you on search engines such as Google and click on your link (without you paying to be at the top of the SERP (Search Engine Results Page).
- Direct Traffic, these are customers who already know your domain name and search for it directly.
- Social Traffic, this is traffic directed from your social media efforts.
- Referral Traffic, this type of traffic is from users who find your link on other websites and sources and click on it.