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CLV

Description

Customer Lifetime Value; total revenue a customer generates.

Recent Articles

SEO vs PPC: Which Marketing Strategy Wins in 2025?

06/10/2025

SEO builds long-term trust while PPC delivers instant results—but which wins in 2025? This guide breaks down key differences, pros and cons, and how AI is reshaping digital marketing. Find out how Absolute Websites helps businesses choose the right strategy.

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Google Ads vs. Facebook Ads: Best for Business in 2025

22/09/2025

In 2025, Google Ads and Facebook Ads remain the top digital advertising platforms, but they serve different purposes. Google captures high-intent leads through search, while Facebook excels at targeting and brand awareness. This guide explores their strengths, weaknesses, and how to combine both for a winning full-funnel strategy.

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